The Fifth Truth: Defy Gravity

Our private equity partner team signs their emails with four truths: communicate fearlessly, compress time, work tirelessly, and love what you do. These truths have been good to me, helping me achieve success and accomplishment. It’s become apparent that following those truths will lead to good, but not great.  If substantial success, the definition of which is an entirely different essay, is what I am seeking – then what am I missing in that formula?

I was recently surprised to find that I had been driving around listening nonstop to the music from Wicked. It dawned on me that my infatuation wasn’t about the musical, but instead was my subconscious screaming “You’re missing the point!” The point I was missing, which I call my fifth truth, is borrowed from the finale of Act I of Wicked. Revised, they now are: communicate fearlessly, compress time, work tirelessly, love what you do, and defy gravity.

Defying gravity isn’t about jumping off without thought.  Sure there’s a broom and lots of flying through the air, but such superficial analysis would be like lumping a California Pinot Noir with every other red wine – you need to let the textures settle on your pallet to appreciate the subtleties. It’s about changing the rules of the game; it’s about having the vision and faith to see something that no one else sees; it’s about the strength to accept the personal and professional sacrifices that come with such upstream activities.

The Wicked Witch of the West, Elphaba, sings “I’m through accepting limits/’Cuz someone says they’re so/Some things I cannot change/But ’till I try, I’ll never know.”  Pick up most business books and they talk about creating a purple cow, marketing outrageously, or other similarly themed concepts. Distilled, the essence is about initiating change that dramatically alters the competitive landscape.  History reminds us that the successful revolution is to be celebrated, and the unsuccessful coup is the act of traitors. So, too, is the business landscape littered with stories of inventive foresight and wishful failure. I am drawn to challenging limits – and I aim to improve my success ratio by being a better student of analysis.

I visualize my life as a series of ‘defying gravity’ moments, some already past. Much like Elphaba, I am ready to begin playing by my own set of rules in even larger circles, and impacting positive change in the world.

Similar Posts

  • Why I Play the Lotto

    As a child, we dream about being astronauts, our backyard tree house becomes an outpost in the Wild West fight between soldiers and Indians, and the only limit to what we can accomplish is chime of mom’s dinner bell (or text message). Somewhere along the way, we start becoming aware of our limitations: our intelligence,…

  • Not the same old marketing

    During the first year of leading the Startup Leadership Program, we included the obligatory class on marketing. In the second year, we broke that down into acquiring buyers (entrepreneurial selling) and acquiring users (more akin to traditional marketing). We talked about SEO, retargeting of ads, and virality. It was good stuff, but somehow didn’t seem…

  • Do Well

    A note to the graduates of the Chicago Startup Leadership Program (SLP) 2013, written March 21, 2013. During grad school, rather than wishing students “good luck” on tests, the faculty at Booth would often print the phrase “do well” next to the honor code. Luck is random; acquiring skills to be in a position to take…

  • The Business Mentor I Admire Most

    As corny as it sounds, I already have my dream business mentor: my father.  He runs a small family business in Rockford, IL. He makes metal parts, which is far from my traditional interests or ambitions. However, there’s commonality that I relish. He doesn’t have a love for formal financial statements; instead, he understands that…

  • Best vacation policy ever

    Jason Freedman has it right. He wrote a post recently about 42 Floors vacation policy – which consists of a mandatory two weeks of vacation on your first day. Wait, wha????? That’s right, they start paying you and ask you to show up two weeks later. The premise being that we don’t really take vacation…